Equivalent products at a glance.
The right alternative, right on the product page
Successors, compatible parts or the same product in a different version: with the OPAL, you show on every product page which items are equivalent. If an item is sold out, customers immediately find the right replacement.
What the OPAL solves for you
1.Combine interchangeable items into alternative groups – once assigned, the link applies in both directions.
2.Show alternatives automatically on the product page – as a card next to the cart or as a slider when there are several.
3.Guide customers from sold-out items to a replacement they can buy – as a recommended alternative instead of a dead end.
Part of the OPAL family
OPALs are building blocks from OXID eSales: a proven, solid foundation that needs to be adapted to your system landscape and integrated into your shop.

Features at a glance
OXID
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Alternative groups
Equivalent products form an alternative group that the system manages itself: if A is an alternative to B, B is also an alternative to A – and every further item in the group is interchangeable with both. You never have to name or manage a "group" yourself.
Assignment in the cross-selling tab
An "Assign alternatives" button opens a dialog with search and category filters in the familiar look of cross-selling/accessories. Items that already belong to a group are marked with 🔗 – so you can see in advance that you are pulling in the whole group.
Two separate remove actions
Remove all assignments (the edited item leaves the group, the rest stays connected) or dissolve the whole group (every member loses its alternatives).
Hide sold-out alternatives
If you prefer not to show sold-out alternatives at all, you can hide them completely in the shop with a setting.
Adaptive storefront display
Exactly one alternative appears as a prominent card next to the cart area; several alternatives are shown as a product slider in the style of cross-selling/accessories.
Sold-out awareness
If the item being viewed cannot be purchased and a purchasable alternative is available, the card is framed as a recommended replacement. Sold-out alternatives remain visible for comparison (marked as "not available") instead of being promoted as a purchasable replacement.
Who is this OPAL for?
E-Commerce Manager
You carry successor products, compatible third-party parts or color variants that are not modeled as OXID variants – and your customers should see the equivalent alternatives as soon as they open an item.
What the OPAL delivers here
Your customers immediately see on every product page which items are equivalent and find the right one faster. If an item is sold out, they buy the replacement from you instead of searching elsewhere.
Frequently asked questions
Price
€20/month
OPALs are also available in subscription packages.
