
Digital sales and ordering processes for wholesale & food
How wholesale, food, and food service companies evolve their digital processes – without making structures that work unnecessarily complicated.
Everyday sales operations
Many processes work – but take up more time than they should
In wholesale and food, many workflows have run reliably for years. That is exactly why it’s rarely obvious where digital processes would really pay off.
Orders come in by email, phone, or through field sales
Digital ordering channels complement existing ones – without replacing them
Business customers and consumers have different requirements
One platform for both – with individual pricing and product range rules
Manual processes tie up internal resources
Recurring workflows can be automated where it makes sense
IT landscapes that have grown over the years slow down change
OXID integrates with your existing ERP, PIM, and inventory management systems
Scaling hits its limits when new channels are added
A scalable architecture that grows with your sales model
Who we work with
Companies with different customer groups
Wholesale
Traditional B2B sales with individual customer terms, product range structures, and ordering processes.
Manufacturers
Companies with combined B2B and consumer business that run several sales channels.
Food & food service
Food distributors and food service businesses with complex logistics and recurring orders.
Digital sales teams
Inside and field sales teams that combine digital tools with established sales structures.
How we help
Flexible digital processes instead of rigid standards
It’s not about rethinking everything. It’s about digitizing existing structures in a targeted way – where it delivers real value.
Different sales models
Direct sales, field sales, B2B portal, and consumer store – side by side, not competing with each other.
Serve business customers and consumers
One platform for both audiences – each with the right prices, product ranges, and rules.
Individual pricing and customer rules
Customer-specific terms, tiered pricing, and product range permissions – set up once and automated.
Integration with existing systems
Seamless connection to ERP, PIM, and inventory management – without breaking up existing structures.
Scalable processes
Automated workflows that grow with your order volume and new channels.
Future-proof commerce structures
A platform built for the long term – even as requirements and markets change.
The goal: efficiency, scalability, and a sales operation that fits your business model – not the other way around.
How are you evolving your sales and ordering processes right now?
Let’s have an informal conversation about the requirements and processes you’re focusing on right now.
Let’s
talk
Not a sales pitch – just an open conversation about your processes, requirements, and next steps.
Phone
+49 761 36889-0

